I am a seasoned commercial strategy and sales leader with over 15 years of experience, including 8 years as a CEO and Managing Director. With a proven track record of driving revenue growth and profitability across Mexico and Colombia.

 

I specialize in import logistics, go-to-market design, and full P&L management. As CEO of Cristalería del Pacífico, I, alongside a team of 47 people, (17 salespeople, 9 middlemanagement) achieved remarkable 320% revenue growth post-pandemic and secured $10.2M in total sales over seven years.

 

I enjoy, and therefore excel at, negotiating high-value commercial agreements and leading high-performance teams positions.